February 14, 2010
Automatically Increase Conversion Rates
If you need to increase website conversion rates then you ought to begin testing different copy because your page copy will have the biggest impact on your overall profits. Powerful, focused copywriting that positively promotes your products or services clearly and tackles all the classic objections will beat badly written, slack, unfocused and badly presented copy.
However the process of copy testing is not quite as simple as it ought to be. And this is a barrier to implementation. Ask virtually any internet marketer about the value of good copywriting and they’ll tell you it is absolutely key. But few of these people actually actually get round to doing it.
Why so?
Simply because it is hard. However, there’s some new technology about now called Evolving HTML which does copy testing for you automatically. Better than that, it reacts to the results of tests in such a way that your website gets better and better at converting as time progresses. The way that evolving, or Darwinian HTML, works is via a clever feedback mechanism. Every time some copy is displayed it either generates a conversion or it doesn’t. If you get a conversion, then the copy that was displayed is given a vote of confidence. Conversely, if copy fails to get a conversion it gets a negative mark.
Over time some copy will clearly outperform other copy and a feedback system ensures that, as data comes in, the most effective copy gets displayed more frequently which results in your HTML evolving to become fitter as a conversion engine.
The commercial value of increasing web conversion rates is massive and you can actually find a short training course about it on the website ReallySimpleTesting.com. Personally I think that one of the most intriguing things you can learn on that site is how small changes in website conversion rates at various stages in the purchase funnel can make a massive difference to the amount of money you make.
Filed under Beyond Random Ramblings by Arjuna
February 13, 2010
What Does Vinyl Flooring Cost?
If you are looking to fathom vinyl flooring prices for an future installation, you will be nicely surprised to understand that in spite of of the that you select, your general cost should be pretty low.
If you do it yourself, your costs will be even lower. With a array of choices available and the ease of installation, this is one home remodeling project that you might just want to forget the contractor and get your feet wet on DIY projects.
Peel and stick tiles are the cheapest option. Even if the peel and stick tiles are low priced, they may not last especially long if your room gets a ordinary flow of traffic. It is definitely not something that you would want in your kitchen, but would be perfect for a spare bedroom. Peel and stick tiles more often than not go for around $.50/ sq. ft.
Vinyl tiles are the next step up that gives you lots of texture and styles to choose from. Even though there are some cheaper tiles in this category, you can think about commercial vinyl flooring. It holds up great to moisture and high traffic. Even though it might cost more it will last a lot longer and be worth the money. You can get some of the better tiles for about $.80/ sq. ft.
The final vinyl flooring option would be vinyl sheets which is significantly more expensive. If you have pets and kids you’ll like this flooring. It’s extremely resistant to wear, tear and moisture. It will not start lifting in the middle of the floor and it will stand the test of time. Prices can range up to $20/ sq. yd.
Of course if you use a contractor the costs will go up significantly. Depending upon the contractor’s know-how, you can expect to pay somewhere around $5 or $6 per sq. ft. for the installation.
Believe it or not, the materials cost less than the price of installation. This is why you might want to give it a shot on your own. By installing it yourself, you will save a considerable amount of money.
To learn more vist: vinyl tiles
Filed under Beyond Random Ramblings by Arjuna
November 23, 2009
Save Money on Your Next Camping Trip
Camping doesn’t have to be expensive. Even though RV camping can be extremely nice, it can end up costing you a fortune. Gasoline costs alone can ruin your fun if you’re on a budget. It’s much cheaper to camp in a tent than it is to buy an RV or even just rent one.
If you don’t have to, don’t buy a bunch of new equipment that you don’t need. If you have gone camping before, there is a good chance that you already have tents, sleeping bags, coolers, and the like. If you do need new camping equipment, buy your supplies from discount camping or department stores. Or, see what you can borrow from a friend or a family member.
Make sure your tent is large enough and waterproof, but the design shouldn’t have to matter as much. It’s tempting to buy a fancy camping tent or a backpacking sleeping bag, but you should save a considerable amount of money by going with standard items instead. For used camping equipment you may want to keep an eye on your local yard sales or examine online auction websites.
Here’s a great camping tip - stock up on food, snacks, and drinks well before you leave on your trip. Keep an eye on your local supermarkets and any sales that they may have. Most chips, cookies, crackers, meats when frozen, and drinks, will stay good for a few months or even longer. You should be able to buy your food, snacks, and drinks while they are on sale and then save them for your camping trip.
Another thing to think about is which campground park you choose to camp at. In the United States, you can find an unlimited number of campground parks. Camping at an affordable campground park is a great way to save money on your next camping trip. The more activities accesses you have, like boating, fishing, swimming, hiking, and so forth, the more costly a campground is likely to be.
Filed under Beyond Random Ramblings by Arjuna